visual style/ alcohol adverts

i started looking at existing alcohol adverts and found the smirnoff one. the couple walking down the corridor look really innocent as to what they are about to walk into. when they enter the bar it all turns poisonous, with snakes piecing the apples into the glass and pouring the vodka. so it plays on the name of the drink by using the snake bite. i think this advert works really well with what it is trying to achieve. the viewer feels that drinking this drink is going to make you powerful and vicious. 

this is an advert for magners cider. it shows the farmer with his beard of bee's and shows him walking through the streets and people recognising him and trying to keep away from the bee's. the advert is trying to show that the cider is all natural products all healthy and locally made for you to enjoy. Its made in Britain aswell so gives you that proud to be british feeling. 

This is an advert for stella artios and shows a simple man walking past a waitress in a fancy resturant. he looks as though he is staring at the women and as a viewer you feel their maybe a small love story to the advert. the man then goes on to work all sorts of jobs to make himself some money. he eventually has enough money to go into the restaurant wearing a fancy suit and the viewer see's him walk straight up to the waitress an her gush for him to walk straight past to order a stella artios and he sits down enjoying his drink.  this advert is a play on emotions and has a background story of whatever job you work you can enjoy a stella at the end of the day.

This is an advert for chocolate baileys it shows clouds of luxurious silky materials flowing over and through eachother to give that smooth silky look and then has dark and beige fabrics mixing to create the baileys mixing with the rich chocolate. it looks smooth and enticing to the viewer.